New Orchard
New Orchard
New Orchard
Challenge
Swiss craftsmanship online
New Orchard is a Swiss brand offering vegan footwear produced in Italy using only animal-friendly materials, combining durability, comfort and responsible design. The existing store looked outdated and failed to engage customers, leading New Orchard to work with Hyper Effekt.
Our audit revealed that the existing theme had significant architectural limitations. In response, we delivered a complete redesign, building the store from scratch on a solid technical foundation.
Challenge
Swiss craftsmanship online
New Orchard is a Swiss brand offering vegan footwear produced in Italy using only animal-friendly materials, combining durability, comfort and responsible design. The existing store looked outdated and failed to engage customers, leading New Orchard to work with Hyper Effekt.
Our audit revealed that the existing theme had significant architectural limitations. In response, we delivered a complete redesign, building the store from scratch on a solid technical foundation.
Challenge
Swiss craftsmanship online
New Orchard is a Swiss brand offering vegan footwear produced in Italy using only animal-friendly materials, combining durability, comfort and responsible design. The existing store looked outdated and failed to engage customers, leading New Orchard to work with Hyper Effekt.
Our audit revealed that the existing theme had significant architectural limitations. In response, we delivered a complete redesign, building the store from scratch on a solid technical foundation.
Project details
Industry
Fashion & Apparel
Complete Rebuild
Solution
Distinctive brand experience
New Orchard needed a visual refresh of the online store that would communicate the brand's values and product quality. We customized a basic Shopify theme, giving it a distinctive character while maintaining flexibility for future adjustments.
Product pages serve as the central point of the shopping experience that combines visual storytelling with practical product information. Detailed imagery, material specifications, sizing guidance, FAQs and customer reviews work together to address concerns and support purchasing decisions.
Solution
Distinctive brand experience
New Orchard needed a visual refresh of the online store that would communicate the brand's values and product quality. We customized a basic Shopify theme, giving it a distinctive character while maintaining flexibility for future adjustments.
Product pages serve as the central point of the shopping experience that combines visual storytelling with practical product information. Detailed imagery, material specifications, sizing guidance, FAQs and customer reviews work together to address concerns and support purchasing decisions.
Solution
Distinctive brand experience
New Orchard needed a visual refresh of the online store that would communicate the brand's values and product quality. We customized a basic Shopify theme, giving it a distinctive character while maintaining flexibility for future adjustments.
Product pages serve as the central point of the shopping experience that combines visual storytelling with practical product information. Detailed imagery, material specifications, sizing guidance, FAQs and customer reviews work together to address concerns and support purchasing decisions.
Solution
Simplifying multi-market complexity
Operating across European and Swiss markets required managing two separate store instances with different currencies, customs requirements and shipping rules. We configured dedicated market logic with synchronization between stores, localized redirections, creating a consistent experience tailored to each region.
Solution
Simplifying multi-market complexity
Operating across European and Swiss markets required managing two separate store instances with different currencies, customs requirements and shipping rules. We configured dedicated market logic with synchronization between stores, localized redirections, creating a consistent experience tailored to each region.
Solution
Simplifying multi-market complexity
Operating across European and Swiss markets required managing two separate store instances with different currencies, customs requirements and shipping rules. We configured dedicated market logic with synchronization between stores, localized redirections, creating a consistent experience tailored to each region.
Result
Opening access to new audiences
The refreshed store positions New Orchard as a premium vegan brand. The shopping journey reinforces what the brand stands for at every step, connecting with customers who prioritize quality, honesty and intentional purchasing decisions.
The improved architecture and efficient multi-market setup allow New Orchard to scale and reach new audiences, rather than struggling with platform limitations.
Result
Opening access to new audiences
The refreshed store positions New Orchard as a premium vegan brand. The shopping journey reinforces what the brand stands for at every step, connecting with customers who prioritize quality, honesty and intentional purchasing decisions.
The improved architecture and efficient multi-market setup allow New Orchard to scale and reach new audiences, rather than struggling with platform limitations.
Result
Opening access to new audiences
The refreshed store positions New Orchard as a premium vegan brand. The shopping journey reinforces what the brand stands for at every step, connecting with customers who prioritize quality, honesty and intentional purchasing decisions.
The improved architecture and efficient multi-market setup allow New Orchard to scale and reach new audiences, rather than struggling with platform limitations.
Requests
hello@hypereffekt.com
(+48) 690 900 344
Hyper Effekt sp. z o.o.
27 Grudnia 5/5A, 61-737 Poznan, PL
KRS: 0001118008
NIP: 7831908473
Requests
hello@hypereffekt.com
(+48) 690 900 344
Company details
Hyper Effekt sp. z o.o.
27 Grudnia 5/5A, 61-737 Poznan, PL
KRS: 0001118008
NIP: 7831908473
Requests
hello@hypereffekt.com
(+48) 690 900 344
Company details
Hyper Effekt sp. z o.o.
27 Grudnia 5/5A, 61-737 Poznan, PL
KRS: 0001118008
NIP: 7831908473